5 Secret Reasons Buyers Hate Homes

Dated: 03/18/2014

Views: 4334

There can be a thin line between love and hate when it comes to buyers’ responses to properties. Even if the home seems like a great fit on paper, sometimes there are issues that cause an almost visceral reaction among buyers. Here are some common issues and how (when possible) to deal with them.

1. The neighbors freak them out. No matter how beautifully a home is staged, there’s a factor that will always be beyond your control: the neighbors. Whether it’s their junky property, scary pets, or just plain bizarre behavior, would-be neighbors can quickly (and irreversibly) turn off prospective buyers. As soon as they start envisioning the years of bitter battles over tree roots and worse, buyers will see turning down a property as dodging a bullet.
2. They’ve heard rumors. Before buyers commit to a property, they want to be sure about what they’re buying. That means they want to know if the area is about to be rezoned or otherwise transformed by new building and development. Sometimes rumors can be just that, so you can get ahead of the chatter by including current information about any proposals in the online listing or by marketing the home to buyers who would be excited about the possible developments. If a home has a truly checkered past, neutralize buyer concerns by offering them upgrades that seem likely to create a money-saving fresh slate for the next residents.
3. It’s not what they expected. If a buyer is excited to see an authentic Victorian but the interior has been completely gutted and modernized, they’re going to be disappointed. If you’re the listing agent, there may not be much you can do to quell buyer gripes, but buyer agents may be able to silence the haters with a little preemptive legwork. Obviously renovations are out of your control, but you can avoid wasting everyone’s time (and breaking buyers’ hearts) by finding out ahead of time if they have dealbreakers. That way, you can scope out properties ahead of time to determine if they’re worth showing to the buyer.
4. Their furniture won’t fit. It’s sounds crazy, but it’s true: Some buyers will turn down a property because their furniture won’t fit, either in size or style. Before you let buyers nix a place because an heirloom armoire won’t work in the master bedroom, suggest alternative spots for the item, or just have a reality check with them about whether a piece of furniture is worth turning down what would otherwise be a great home. If you’re the listing agent, this is where staging can matter big time. Clean, subtle home staging—and more importantly, home decluttering—can help buyers better visualize the home with their own furnishings.
5. They’re worried about competition.The home-buying process can be so emotional that it’s natural for buyers to want to avoid unnecessary heartbreak. That’s why some prospective buyers shy away from properties when they’re worried about competition in a hot market. But before you let buyers give up on a home they’re interested in, check with the listing agent to see how many offers they expect or have received and other non-price terms that the sellers are interested in. Listing agents can help keep competition fears from ruining good offers keeping buyer’s agents up-to-date on plans for accepting offers and what the competition level truly is (assuming the latter is fine by your sellers and any applicable Association rules).
Courtesy of Trulia
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Kim Pileggi

Greetings from Long Beach Island! I am a full time real estate agent specializing in LBI sales and summer rentals, servicing all of LBI and the surrounding mainland communities. I have earned several ....

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